NEWS
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Albert Hamilton
Tue 16th August 2016
Why ‘Off-the-shelf’ doesn’t work in market research
Less is more. We’ve all heard it, but how can it ever make any sense that less can be more? Here’s an experiment. Take a blank sheet of paper and draw 10 dots on it. Take 5 seconds to look at your handiwork. Ok, can you circle which dot got most of your attention? Are […]
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Angeline Martin
Fri 20th May 2016
Market Research Society Northern Ireland
CARD Group Chief Executive Albert Hamilton elected as chairperson of the Market Research Society NI We are delighted to announce that our Chief Executive Albert Hamilton has been elected as Chairperson for the newly formed Northern Ireland branch of the Market Research Society. Albert is keen to promote the market research sector within Northern Ireland. […]
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Albert Hamilton
Wed 27th April 2016
Shopping Centre Market Research
The rationale for accurate shopping centre market research Over the years we have received requests from clients to provide rationales for undertaking research. Marketing budgets tend to be limited and clients can be under pressure to clarify the benefits of market research with regard to return on investment. These are a few of the questions […]
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Selecting the right research tools
Thu 24th March 2016
Market Research Society NI
Wed 17th February 2016
Market Research Society Meeting
Thu 7th January 2016
Market Research Definitions
Mon 4th January 2016
Shopping Centre Marketing: Footfall v. Sales
Tue 1st December 2015
New city centre offices for CARD Group
Mon 2nd November 2015
