Mon 23rd January 2023
Market research companies provide public and private sector organisations with consumer insight to enable them to meet consumer needs. Evidence-based marketing enables an organisation to develop products and services that appeal to consumers. Optimise your budget Discover which strategies will be most effective with regard to pricing, product development and marketing communications. Businesses will be […]
Read MoreWed 14th December 2022
Customer research company, CARD Group Research & Insight focuses on understanding consumers. As consumer research is key to successfully marketing a product or service, it’s vital to employ an experienced customer research company with expertise in your industry. Understanding both conscious and subconscious customer needs, preferences, attitudes, motivations and buying behaviour, means that companies are […]
Read MoreTue 25th February 2020
Food market research is critical to the food product development process. In an increasingly challenging marketplace, extensive planning and research is required to produce successful food and beverage products. New food product development objectives include acquiring new customers, expanding into new geographic markets, boosting profits, and growing market share. Food market research is often used […]
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