NEWS
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Albert Hamilton
Mon 4th January 2016
Market Research Definitions
Despite consumer research being a long established service, the terminology used by people in the sector can unfortunately be wide and varied. A survey is not the same as a questionnaire! Using a common vocabulary can eliminate misunderstanding and in this vein, we have shared below the relevant market research definitions of words and phrases […]
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Albert Hamilton
Tue 1st December 2015
Shopping Centre Marketing: Footfall v. Sales
Do you measure the success of your shopping centre marketing strategy by footfall… or by sales? Footfall has traditionally been used as a key indicator of the effectiveness of shopping centre marketing strategy, however, advancements in the field of consumer market research shows that the measurement of footfall is actually a poor indicator when tracking […]
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Albert Hamilton
Mon 2nd November 2015
New city centre offices for CARD Group
New offices to facilitate CARD Group’s growth Market Research, Belfast: CARD Group, one of the most forward thinking consumer research and analysis agencies in the UK, has relocated its Carryduff based staff into larger, more central offices in Belfast. The new offices in Gregg’s Quay, will accommodate the growth of the market research Belfast business, providing a […]
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Consumer stakeholders
Fri 24th April 2015
CARD Creates 14 New Jobs
Wed 8th April 2015
Marie Curie “walk 10” Belfast
Wed 23rd July 2014
What to look for in good market research
Wed 25th June 2014
Something old, something new….
Mon 9th September 2013
