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Angeline Martin

Fri 23rd June 2023

We’re Now an Accredited Living Wage Employer

We are proud to announce that CARD Group Research & Insight has become an accredited Living Wage Employer. Our decision to voluntarily commit to paying every member of staff at least the real Living Wage – an hourly rate of pay above the UK Government set minimum and living wages – strategically aligns with our […]

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Angeline Martin

Fri 21st April 2023

Brand Health Tracking: Measure & Analyse Brand Health

Brand health tracking is a key component of any successful marketing strategy. Strong brands can lead to increased customer loyalty, improved customer experience, and ultimately, greater sales. But how can businesses measure and understand their brand health? Enter brand tracking. What is brand health tracking? Brand health tracking involves monitoring and analysing various metrics related […]

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Angeline Martin

Thu 31st March 2022

CARD Group Research & Insight Expands with New Belfast Office

We’re pleased to announce the opening of our new head office in Belfast. Located in University Street, the larger office space will accommodate the growth of the company and help expand its client base in Northern Ireland. “We are delighted to open our new Belfast office, which provides additional space for both our Belfast-based staff […]

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Archive

Customer research agency and Queens University KTP

Customer research agency collaboration with Queen’s University KTP

Tue 29th March 2022

psychographic segmentation

Psychographic segmentation; vital for optimising tight marketing budgets

Fri 24th February 2023

market research companies 4 reasons

Market research companies and 4 reasons why you need a good one

Mon 23rd January 2023

customer research company graphs

Customer research company insights into tools for effective market research

Wed 14th December 2022

Food market research proces image

Improving the food product development process with food market research

Tue 25th February 2020

market research companies graphs

Market research companies and eliminating bias in market research

Tue 21st January 2020

market research views on social media

Are your target market views represented on social media?

Fri 11th January 2019